The Fundraising Essentials Certificate provides students who are interested in beginning, or who are currently working in, development roles with the applied knowledge of nonprofit fundraising principles.
The program is designed to enhance fundraising skills for individuals, groups, and organizations. Specifically, students will increase their capacity to strategically identify opportunities for funding, to execute cause selling techniques, to develop major gifts, and to organize planned giving. This will be accomplished through exploring the advantages of technology, social media, innovative applications, and accurate financial management. This program offers a fresh perspective and new cutting-edge techniques to address the needs of fundraising in today's society. This program is ideal for those seeking dynamic approaches to fundraising, additional opportunities for networking, and to build their professional toolbox.