Sanford Institute: Why Do Donors Leave? (Webinar)
Where does your organization focus most of its fundraising energy? Chances are, the answer is getting more donors. But what about keeping your current donors?
About the Webinar
WHY ORGANIZATIONS LOSE DONORS AND MONEY
Research shows that three out of every four new nonprofit donors leave an organization and never come back.
OPPORTUNITIES TO BUILD DONOR RELATIONSHIPS
Advice on networking and establishing relationships with new donors, as well as building rapport with current donors.
ELEMENTS OF A SUCCESSFUL DONOR RETENTION PLAN
Focus less on acquiring new supporters, and more on nurturing the relationships that you already have.
About the Instructors
Sharyn Goodson
Sharyn Goodson is the Leichtag Foundation’s Vice President of Philanthropy, where she manages foundation grantmaking and its philanthropic consulting practice leads funder partnerships, and develops giving opportunities for community members.
Jessica Kort
Jessica Kort is the Leichtag Foundation’s Senior Manager of Philanthropy and Communications, responsible for developing giving opportunities for community members, overseeing a new giving circle initiative, building the Foundation’s philanthropic consulting practice, and looking at ways that the Foundation can increase its leverage and impact across funding areas.
Note: When registering, please select Maricopa Community College District on the "Who referred you?" question.