Event

Stewardship in 2021: Preventing Donor Fatigue

Stewardship in 2021: Preventing Donor Fatigue
How do you make your supporters feel every bit as important as they are? Join the Fundraising Academy's FREE webinar this month and learn how to overcome donor fatigue!

As a result of the pandemic, donors are being bombarded with donor requests and nonprofit are suffering from donor fatigue. This webinar will explore what donor fatigue looks like, its causes, and how to use Cause Selling strategies to overcome it.  The way you follow up with donors after they make a gift is as important, or perhaps even more important, as the gift itself. Growing your base of loyal supporters and keeping all levels of donors should be a primary goal of every future-focused organization.

You will learn tips to turn your donors into long-time supporters of your organization. Further, you will brainstorm how to leverage tools such as exceptional letters and social media to build donor loyalty. After the presentation, engage in a 30-minute Q&A discussion with the presenter to dive into the content and leave with strategies you can activate right away.

Key Takeaways:

  • Learn how to recognize donor fatigue and explore ways to overcome it
  • Learn the three keys to donor retention.
  • Learn tactics for retaining donors and winning back lapsed donors.

CFRE Credits: 1.5

Date Jan 28, 2021
Time 12:00 PM — 1:30 PM
Event Type Webinar
Location
Online
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